In-Depth Analysis of Amazon’s Best-Selling Candles: What Scents Do Customers Really Favor?

As a fragrance manufacturer, we monitor consumer behavior on the world’s largest e-commerce platform—Amazon—every single day. Those candles that consistently top the best-seller lists are not just reflections of sales data; they are true indicators of market demand. Today, based on a systematic analysis of best-selling candles on Amazon, I will reveal the core factors […]